When you’re ready to start a new business, it may be
difficult to decide how best to connect with your customers and prospects. Not
only does this process seem daunting – especially in the digital age of
smartphones and apps – but finding ways to stay consistent as well as offering
value for all stakeholders is hard work. Luckily, there are 10 minutes worth
thinking about every day. Here are 10 super intelligent apps designed to help
us all go further and faster.
Top 10 Super Intelligent Apps
Salesforce Einstein
Salesforce Einstein uses machine
learning technology to detect customer intent. It then recommends opportunities
via a simple AI based system. This means that we get the most relevant offers
based on our preferences, rather than being pulled from hundreds or thousands
of listings in search engines like Google or Bing. The resulting results also
appear as recommendations in other apps such as Shopify and Twitter, showing
that the right information for the buyer is available at the right time.
HubSpot
HubSpot’s suite of tools for
developing, scaling, and delivering software, services, and support to
businesses includes everything from marketing automation to sales coaching and
consulting. And HubSpot says its platform can even be used by smaller companies
to provide their website with more personalization and SEO optimization for
better visibility. That said, some of the biggest names in tech – including
Microsoft and SAP, for example – say they don’t use what HubSpot has to offer.
In fact, LinkedIn CEO Mark Rosenberg recently weighed in with a blog post
claiming “the competition is still "very strong," thus whenever you
need a push to increase your presence online, check around.
Sprout Social
Sprout Social was designed to
improve collaboration in organizations through social networking. Since 2013
Sprout’s founders have been working with entrepreneurs and enterprise brands
alike to create networks, teams, communities, and ecosystems. They help
companies understand who their users are and what problems they solve, allowing
them to move past silos into groups of people with common interests and
backgrounds. What makes Sprout unique is the way it lets anyone link to another
user’s network, without any middleman involved. You can find out more here.
Workday
Workday, a company that aims t
automate daily tasks, will make sure that employees never forget to take care
of themselves: The smart calendar app helps to ensure that everyone is aware of
when their next payday is coming up, and where they need to spend their free
time. There are over 990 paid periods in the app and each period shows a
different number of hours per employee available. The monthly report is an
interactive dashboard with real time data, allowing leaders to see how their
team is performing against a set forecast, while also seeing which team members
can extend. For example, if someone spends two days on vacation per month, and
then another four days doing administrative duties, then the cost of lunch may
not be included in one of those two days after they leave. Using these reports,
managers can develop a smarter budgeting process which includes less overtime
hours, by identifying when your entire department needs to be rotated around.
Plus, they can see exactly how much time each person spends in meetings and
work during non-work hours.
TripAdvisor
TripAdvisor is widely regarded as
the world’s best site for travelers because of its extensive reviews. So much
so that many holiday makers visit the site to help guide them in selecting
flights and accommodation deals. But TripAdvisor’s strengths go beyond this
feature – using billions of reviews to determine which places and hotels are
suitable for them, it also creates lists of sites that are deemed “a weal” and
therefore has one of the lowest rates in terms of rates and fees to be found
anywhere. As a result, TripAdvisor has become a popular destination for
travelers looking to explore cheap hotels, airlines, destinations, tours, and
car rental options.
Amazon
Amazon.com makes it easy to shop
around for all kinds of products. From books to clothes to electronics, your
online shopping cart is probably already stocked full with everything you could
ever want. Now, Amazon has launched an e-commerce marketplace that allows people
to get the very same product that they bought – whether it’s furniture,
clothing, food, shoes, or sneakers, and it’s making it easier and cheaper than
ever to buy these items. The thing is, though – this isn’t just about selling
products: Amazon, in theory, wants to sell anything that doesn’t meet specific
criteria (such as being made in Western Europe) so it had to come up with a way
of getting to you quickly and easily, too. So, Amazon created Alexa, which
mimics the human voice to answer questions and respond to commands, and she is now
among several things that Amazon is experimenting with to help streamline their
operations and allow them to continue to grow and expand despite on-going
economic turmoil.
Skyscanner
If there’s one thing that nobody
likes waiting for but really needs, it’s making decisions on things where time
and money are limited. Many times, this comes down to an opportunity cost –
whether it’s a seat on a plane, a hotel booking, or choosing between a flight that
takes off with or without an early check-in – and Skyscanner has put a stop to
this kind of decision-making by letting people input what they need to do the
next day. A quick, accurate prediction can be given within 15 minutes and when
the time comes to check-in on the predicted trip, everything’s done for you,
with no waiting for emails, phone calls, or paperwork to arrive.
Slack
If you use Google Hangouts
frequently, you will know that the chat room is pretty big. People chat around
ideas, discuss topics, and generally talk amongst themselves, something that we
often see in classrooms or workplaces. If nothing else is going on in the
meeting, it sounds incredibly boring and unproductive, but the truth is, it’s
actually quite useful. Slack is a cross-platform communication tool that allows
participants to be able to communicate with one another, even when they aren’t
sitting next to one another. All participants are logged into Slack so once they
are part of the conversation, the participants can hear the sound effects others speak. Additionally, chats and messages are usually read aloud, letting
everyone know exactly what they are speaking about and what everyone else is
experiencing. Because participants don’t need to be sitting near each other, it
can also lead to greater creativity and better collaboration.
Hootsuite
If you love music as much as I do,
perhaps it feels natural that Spotify would be included along with Apple Music
in the top ten lists of super intelligent applications. However, HootSuite is an
excellent alternative for playing tracks on Spotify. Like Spotify, it gives
users access to curated playlists of songs, albums, artists, genres, and so
forth, giving people a chance to explore new tastes in music – from indie pop
stars to rock stars. More importantly, however, it provides a great way for
musicians to connect on social media, by sharing tracks with colleagues in real
time. Fans typically comment on posts that include their favorite songs or
cover tracks, and even add songs to Spotify playlists that haven’t been played
yet. Those who enjoy discovering new tunes also benefit as they can get the
word out there about upcoming concerts that they love. Of course, unlike
Spotify or iTunes, there’s no premium to the experience that comes with having
it on these platforms, leading to lower pricing, fewer services, and a simpler
interface that works even better than what would normally happen without it.
Plus, when music industry insiders talk about cutting costs, they typically
refer to it as ‘competition’ and this brings me to…
Pocket nowhere
Every smartphone out there wants to
get you to wherever you are and whenever you are, but why bother? Most
smartphone apps are unnecessary. Even worse, many apps don’t have enough
features that need to be developed, so developers spend time on them instead.
What makes pocket nowhere’s app stand out from its contemporaries is its focus
on creating apps that work even though you don’t have to think about them at
all, all you need to think about is buying the stuff you need, whenever, and
wherever. Basically, if you’ve got some cash lying around, you can save it for
your own use and use it to create amazing app experiences that your friends and
family will appreciate. After all, a great way to get money is to create apps.
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